Category: Public Relations

Blog Articles

Niche-Focused PR Agency – The Benefits

March 22, 2023
Public Relations

Working with a niche-focused PR agency in the B2B tech and cybersecurity sectors can be hugely advantageous, leveraging industry knowledge and more.

Write like you Talk – 6 reasons why!

January 27, 2022
Content Marketing, Public Relations

It’s Time to Rethink how you Measure the Value of PR

April 22, 2021
Public Relations

The value of PR coverage is not easy to measure. We have discovered several ways to better understand and report on it.

PR Retainer or project-based: what’s right for me?

October 20, 2019
Public Relations

PR Retainer or project based. No matter the size of your company, seeking help from a PR agency to help you reach your goals is a big deal.

Tech PR Agency: Top 5 Things to Look for

August 12, 2019
Public Relations

Finding a PR agency isn't easy. Finding a tech PR agency is even harder because it is so specialist.

PR that works: Quality versus quantity

July 17, 2019
Public Relations

PR that works... Getting national coverage in the FT requires a specific PR strategy that can be challenging, you need quality over quantity!

Press Releases That Work – The Power of Plain English

May 14, 2019
Public Relations

Press releases are an important way to get your tech news out there. Even so, plenty of tech companies fail to get results when they issue a press release.

Inbound Marketing and PR must go hand in hand to achieve sales

May 3, 2019
Content Marketing, Public Relations

How often does your inbound marketing and PR team speak? Today, you won't achieve sales without it being a daily occurrence.

Achieve cut-through with your PR – Make it stand out

February 21, 2019
Public Relations

Jargon, buzzwords, slang, whatever you want to call it! It’s everywhere, learn how to Achieve Cut-through with your PR

Perfect Headlines: The Secret to Writing Them

February 8, 2019
Content Marketing, Public Relations

We’ve all experienced brain freeze when trying to create an article headline. Even if you’ve just reeled off hundreds of words of complete brilliance.

In-house PR or agency? The great PR debate

February 8, 2019
Public Relations

In-house PR or agency? Involving people outside your team in PR might seem daunting, but there are many reasons why it's beneficial!