Skip to content

We’re on a Mission
to Rid the Tech Sector of Utterly Boring and Beige Content

The tech sector is full of content that is below par!

Too many companies are churning out pieces with little to no thought about whether anyone will find them useful or even remotely interesting.

ChatGPT and other AI tools are making content marketing worse.

Your audience is drowning in a sea of boring, jargon-filled content that adds zero value and turns them off your brand.

So, what’s the solution?
How can you MAKE your content KICK-ASS?

Monster Sad

Content that takes first place

Introducing Kick-ass Content Marketing

The good news is that while everyone else is churning out boring, beige and bland content YOU have an opportunity to create a content marketing plan that really kicks ass!

Content that:

  • Aligns with the current issues your audience cares about
  • Is highly engaging, tells a story and provides real value to your audience
  • Is fully optimised for SEO, so it can be found by your audience, and Search Engines
  • Includes a clear call-to-action (CTA)

Our Kick-ass
Content Methodology

At The Essential Agency, we take a totally different approach to content marketing for our clients. We use our tried and tested methodology to craft compelling stories that will cement you as thought leaders and increase engagement.

  • Monitor your industry for hot topics

    We track your industry to identify the key issues that your audience wants to read about.

  • Write high-value content

    Our expert writers will then craft engaging stories that position you as true thought leaders.

  • Optimise for SEO

    Our SEO team will optimise your content and make it ‘web team ready’ with everything they need to get it live on your site.

  • Promote

    We’ll craft what we’ve termed ‘scroll-stopping’ social posts to literally stop those scrollers in their tracks, so they read your content.

  • Measure impact

    We’ll use data to evaluate how your content is performing and the value it is delivering.

Steps graphic

Our Kick-ass Content Packages

Let’s make a significant impact, together!

Our Essential and Disrupt content packages can be wholly outsourced or can complement your current in-house team.

Kick-Ass Essential Content Marketing

4 orange circles graphic

Essential

Designed for SMBs or larger companies looking to complement their existing
in-house content team.

Our Essential retainer includes the following monthly services:

  • Industry issues monitoring
  • Planning & scheduling
  • 2 x 750 word content pieces
  • 1 x 1,200 word content piece
  • Optimise content for SEO
  • 6 x engaging social posts
Get started with Essential

Kick-Ass Disrupt Content Marketing

3 turquoise circles graphic

Disrupt

Designed for companies looking to make a big impact in their market and disrupt the status quo.

Our Disrupt retainer includes the following monthly services:

  • Industry issues monitoring
  • Planning & scheduling
  • 3 x 750 word content pieces
  • 1 x 1,200 word content pieces
  • 1 x 1,500-1,800 word content piece
  • Optimise content for SEO
  • 10 x engaging social posts
  • Plus, a quarterly report of website SEO score, keyword rankings vs competitors, website traffic and LinkedIn engagement
Get started with Disrupt

Kick-Ass Bespoke Content Marketing

7 orange circles graphic

Bespoke

Designed for companies looking for a fully bespoke content marketing solution which could include a higher volume of content and/or support from our creative, digital, translation, SEO, video or PR services.

Contact us, and we’ll create a kick-ass package just for you.

Get started with Bespoke

Testimonials

View all View all Testimonials

“The Essential Agency is my go-to team of experts. Thanks to them we have an established and increased presence in our industry. Essential’s focus on creating the best content for us has seen our reach and influence grow massively. Their proactive approach to all of our marketing, confirms that they are the ideal partners for us.”

Randy Provence | Digital Marketing Manager
StayLinked

“The Essential Agency has created consistently great content for us. It is always exceptionally well written, skilfully tells our story, engages our key audience and, most importantly, get us results.”

Sitara Duggal | Marketing Manager
Balloon One

“The professionalism, creativity, and fast response time of The Essential Agency have made them our trusted digital marketing partner for the past six years. Their deep understanding of our company and solutions has been instrumental in their invaluable contributions to our marketing projects. The Essential Agency truly stands out as a top-notch agency that consistently exceeds our expectations.”

Sharon Levin | Customer Advocacy Marketing Manager
Radware

“Essential has provided invaluable support over the last year as we changed our approach to delivering newsletters. They have been creative and proactive and generally gone above and beyond to ensure that we executed the plan.”

Linda Patterson | Group Marketing Director UKI
Tech Data

Want to find out if your content is
Kick-ass?

Drop files here or
Max. file size: 50 MB, Max. files: 1.
    This field is for validation purposes and should be left unchanged.

    Still got questions?